In this PPC Bully review I will show you why I like to use a tool like PPC Bully.  PPC Bully is an ad spy tool that can perform a lot of this difficult work for you.  Just login to your PPC Bully account, start a new project and input in some targeted keywords.  PPC Bully will then start scanning your keywords and record which ads are showing up for them in the Google search results.  Let PPC Bully do its thing for at least a week or so, and then log back into your account and analyze the results.

Profitability-Indicator is the metric that PPC Bully uses to evaluate how profitable an ad is.  It is calculated using this formula:

PI = (Number of days ad seen * Percentage ad seen) / Number of days ad last seen

Using the PPC Bully interface, you can look at the results and determine exactly which ads have the highest PI.  These are the advertisers you want to base your own campaigns off of.  You will now have the knowledge of which keywords will be good to use and you should take a look at what kind of affiliate landing pages your competitors are using and develop one of your own.  If they are direct linking to an affiliate product, then you should be able to do the same.  If it seems like everyone is using a review type landing page, then you should also develop your own review site. 

PPC Bully also shows you the ads that each of these successful advertisers are using, so be sure to make note of this.  Writing interesting ad copy is useful because your ad CTR is one of the key aspects of a successful pay-per-click campaign.  A high click-through-rate will lower your CPC and your ads will rank higher in the results.  Don’t copy ads words for word, but instead utilize the good aspects from several successful ones to create your own unique ad.  By doing so, you may be able to get higher click-through rates than even your competitors are getting.

PPC Ad Spy Tools are a necessary part of any pay per click marketer’s toolbox and PPC Bully is one of the best.  It has an easy to learn interface and it will pay for itself after just a few uses.  The next version, PPC Bully 2 is actually set to launch on June 9th and it looks like it will offer some awesome new features.  Take the time to read more about it, as it looks like its going revolutionize how ppc ad spying tools work.

PPC Bully 2 Preview

How can you succeed with pay per click marketing when you don’t have the same skills as the experts?  When you are competing against experienced pay per click marketers, then you need to give yourself some an edge.  This is where you will want to use a tool like PPC Bully 2, and in this review, I am going to show you how you will be able to use this tool to your advantage.

Setting up your own pay per click campaign requires spending a lot of time and money.  You first have to put a good amount of effort setting the campaign up, and then once everything is up and started, you need to spend more time and money optimizing things.  It takes at least a few days or so to weed out any bad keywords and figuring out the best ad copy before your campaign has even a chance of turning a profit.

Previously you could use a ad spy tool like Traffic Travis or even the current version of PPC Bully.  These are good tools that can save smart pay per click marketers a lot of time.  You can feed them your own set of keywords, and after a couple of weeks, you can analyze the results to discover which competitors are having success with them.  You can then use this information to create your own campaign using the same successful keywords and re-writing their ad copy.

These tools work very well, but there is one issue with them.  Who wants to wait all that time to get their results?  Well, with the new release of PPC Bully 2, it’s no longer necessary to wait.  With this new version, you get your results immediately!  Instead of waiting a couple of weeks to start up your pay per click campaign, you may be able to start one in less than a couple of hours.

The PPC Bully 2 database right now has over 2 million keywords, and over 100 million ads and counting.  As a member, you will be able to query this database in several different ways including by both keyword or destination url.  Searching by destination url is very powerful as that allows you to search by affiliate product, affiliate network, specific affiliates and more.  

So now if you want to promote the latest and greatest product on Clickbank, you can use PPC Bully 2 to immediately uncover the profitable keywords and ad copy for the product.  No more unnecessary keyword research, and no more keyword scanning.  That data is already available.  If you are direct linking to a product, you can probably have your campaign up in under an hour.  Who knew it could be that easy?

Using PPC Bully 2, you can now go up with the best affiliate marketers by taking advantage of their own experience.  Using this tool, your time and money spent on creating a campaign has now been reduced to a minimum.  Just search for successful campaigns and implement them yourself.  

If this review of PPC Bully 2.0 has excited you, make sure to take a look at the sales page and get your hands on the free PPC Bully Blueprint.  Also be sure to watch all the pre-launch videos.  The PPC Bully guys have done a great job explaining how everything works and you should be able to learn some new pay per click tactics from them as well.